|
|
|
1
|
|
Sắp xếp theo :
Hiển thị:
|
| 1 |  | How brands grow : What marketers don't know / Byron Sharp . - South Melbourne, Vic. : Oxford University Press, 2010 . - xvii, 228p. ; 24cm
Thông tin xếp giá: SDH/LT 04157, SDH/LT 04180
Chỉ số phân loại DDC: 658.83 23
File đính kèm http://192.168.9.110/edata/EBOOKS/SACH%20TV%20SO%20HOA/E-book/SDHLT%2004157%20-%20How-brands-grow_What-marketers-don't-now_Byron-Sharp_2010.pdf |
| 2 | | How brands grow. P. 2, Including emerging markets, services, durables, new, and luxury brands / Jenni Romaniuk, Byron Sharp . - 1st ed. - South Melbourne, Vic. : Oxford University Press, 2016 . - xvii, 233p. ; 24cm
Thông tin xếp giá: SDH/LT 04162
Chỉ số phân loại DDC: 658.827 23 |
| 3 | | Strategic brand management / Alexander Chernev . - 2nd ed. - Chicago, Illinois : Cerebellum Press, 2017 . - viii, 197p. : color illustrations ; 24cm
Chỉ số phân loại DDC: 658.5 23
File đính kèm http://192.168.9.110/edata/EBOOKS/EBOOK/Strategic-brand-management_2ed_Alexander-Chernev_2017.pdf |
| 4 | | The new strategic brand management : Advanced insights and strategic thinking / Jean-Noel Kapferer . - 5th ed. - London : Kogan Page, 2012 . - xviii, 492p. : illustrations ; 25cm
Thông tin xếp giá: SDH/LT 04154
Chỉ số phân loại DDC: 658.8/343 23
File đính kèm http://192.168.9.110/edata/EBOOKS/SACH%20TV%20SO%20HOA/E-book/SDHLT%2004154%20-%20The-new-strategic-brand-management_5ed_Jean-Noel-Kapferer_2012.pdf |
| 5 | | The new strategic brand management : Creating and sustaining brand equity long term / Jean-Noel Kapferer . - 4th ed. - London : Kogan Page, 2008 . - 560p. : illustrations ; 25cm
Chỉ số phân loại DDC: 658.8/343 23
File đính kèm http://192.168.9.110/edata/EBOOKS/EBOOK/The-new-strategic-brand-management_Creating-and-sustaining-brand-equity-long-term_4ed_Jean-Noel-Kapferer_2008.pdf |
|
|
|
|
1
|
|
|
|
|
|
|