1 | | Consumer behavior / Wayne D. Hoyer, Deborah J. MacInnis . - 5th ed. - Boston : Cengage Learning, 2010 . - 493p. : illustrations ; 26cm Chỉ số phân loại DDC: 658.8342 23 File đính kèm http://192.168.9.110/edata/EBOOKS/EBOOK/Consumer-behavior_5ed_Wayne-D.Hoyer_2010.pdf |
2 | | Consumer behavior : Buying, having, and being / Michael R. Solomon . - 13th ed., global ed. - Harlow, Essex : Pearson Education Limited, 2020 . - 640p. : illustrations ; 28cm Chỉ số phân loại DDC: 658.8342 23 File đính kèm http://192.168.9.110/edata/EBOOKS/EBOOK/Consumer-behavior_Buying,-having,-and-being_13ed,-global-ed_Michae-R.Solomon_2020.pdf |
3 | | Consumer behavior : Buying, having, and being / Michael R. Solomon . - 13th ed. - Hoboken, N.J. : Pearson Education, Inc., 2020 . - 625p. : illustrations ; 28cm Chỉ số phân loại DDC: 658.8342 23 File đính kèm http://192.168.9.110/edata/EBOOKS/EBOOK/Consumer-behavior_Buying,-having,-and-being_13ed_Michae-R.Solomon_2020.pdf |
4 | | Consumer behavior : Buying, having, and being / Michael R. Solomon . - 12th ed., global ed. - Boston : Pearson Education Limited, 2018 . - 623p. : illustrations ; 28cm Thông tin xếp giá: SDH/LT 03972 Chỉ số phân loại DDC: 658.8342 23 File đính kèm http://192.168.9.110/edata/EBOOKS/DA-SO-HOA/Engbook/Consumer-behavior_Buying-having-and-being_10ed-global-ed_Michae-R.Solomon_2018.pdf |
5 | | Marketing reading : Consumer behavior and the buying process / John T. Gourville, Michael I. Norton . - Boston : Harvard Business Publishing Education, 2014 . - 34p. ; 30cm Thông tin xếp giá: SDH/LT 04179 Chỉ số phân loại DDC: 658.8342 23 |
6 | | Questionnaire design : How to plan, structure and write survey material for effective market research / Ian Brace . - 2nd ed. - London : Kogan Page Limited, 2008 . - 308p. : illustrations ; 24cm Chỉ số phân loại DDC: 658.8/3 23 File đính kèm http://192.168.9.110/edata/EBOOKS/EBOOK/Questionnaire-design_How-to-plan,-structure-and-write-survey-material-for-effective-market-research_2ed_Ian-Brace_2008.pdf |
7 | | Questionnaire design : How to plan, structure and write survey material for effective market research / Ian Brace . - 4th ed. - London : Kogan Page Limited, 2018 . - vii, 288p. : illustrations ; 24cm Thông tin xếp giá: SDH/LT 04150 Chỉ số phân loại DDC: 658.8/3 23 File đính kèm http://192.168.9.110/edata/EBOOKS/SACH%20TV%20SO%20HOA/E-book/SDHLT%2004150%20-%20Questionnaire-design_4ed_Ian-Brace_2018.pdf |
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